Almost 23,000 folks start CPR coaching in record-breaking begin to new marketing campaign
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Nearly 23,000 people have stepped up to save lives by starting to learn CPR in just the first week of the Sky Bet-British Heart Foundation ‘Every Minute Matters’ campaign.
Nearly 23,000 people have stepped up to save lives by starting to learn CPR in just the first week of the Sky Bet-British Heart Foundation ‘Every Minute Matters’ campaign.
The groundbreaking campaign launched on May 1 with the aim of recruiting 270,000 people to learn CPR in 12 months – fronted by a ‘Re-Starting 11’ of football and community heroes such as Graeme Souness, Glenn Hoddle, Tom Lockyer, Megan Tinsley, David Ginola and Fabrice Muamba.
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